A new and exciting entertainment service by the name of Disney+ pushed and shoved its way into the streaming universe on Nov. 12, 2019. Almost instantly, the virality and the memes hit Disney’s newest creation. The streaming service’s 500 movies and 7,500 episodes of exclusively Disney-owned content is nothing to scoff at, and its creation, although a total cash grab, is overall positive for users of streaming services.
In a world where Netflix reigns supreme among the streaming services, Disney Plus’s collection of titles thus far may seem rather unimpressive compared to Netflix’s 4,000 movies and 47,000 episodes of TV, but when Netflix began in 1998, it boasted just under 1,000 titles total. Clearly, Netflix has massively expanded since its founding, and Disney+ will be no different. As the service develops, it will surely amass more content as shows and movies are transferred and produced, thus increasing profit and public interest. With the second phase of the Marvel Cinematic Universe and the final instalment of the third Star Wars trilogy well on their way, higher profile content than even “The Mandalorian” will appear inevitably and exclusively on Disney+. Additionally, Disney as a production company is rapidly growing through mergers and partnerships from Pixar to Lucasfilm and now the Spider-Man deal with Sony. It is safe to say Disney will acquire more ‘real estate’ in the entertainment industry, thoroughly boosting its diversity of content.
Although it is true that Disney Channel’s new shows receive significantly less attention and praise than previous productions did, this is largely due to a transition away from cable television into online streaming. Disney’s adaptation to a changing market by creating Disney+ is not only an intelligent business decision, but an opportunity to bring those ratings back up through public input in real time. Services like Disney+ make it significantly simpler for producers to obtain demographic data on who is watching what and when, including what shows have flopped overall. Additionally, if newer shows still do not float a viewer’s boat, the good old days of “That’s So Raven” and “Wizards of Waverly Place” are only a click, tap or swipe away.
Although Disney+ is a streaming service and therefore a competitor of Netflix, it is doubtful that one is intended to be used entirely instead of the other. Together, they create a more diverse and appealing entertainment industry for all viewers.
All in all, Disney+ is a developing, ingenious streaming service that is not going away anytime soon. As of now, Netflix is still large and in charge, but Disney+ has a bright and competitive future ahead of it.